khd is the image we upgraded for our studio. When designing the font, we broke the muscle memory of writing while meeting the basic recognition and western standards. The trend of the strokes is unconventional and full of uncertainty. As a design studio, we hope to be “unconventional and counter-intuitive” like khd and maintain the spirit of exploration and experimentation.

khd是我们为自己工作室升级的形象。字体设计时，我们在满足基本识别性与西文规范的前提下，打破书写时的肌肉记忆，笔画的走势逆常规发展，充满了不确定性。作为一家Design Studio，我们希望自己能像khd一样“逆常规、反直觉”，保持探索与实验的精神。